I see this question a lot. Here's the data that I have on it. TL;DR: For SEO? Subfolder over subdomain. Always. Here's more context: Hopefully this is helpful. Here’s data from …
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The Best Books for Self Help and Personal Development (2019)
One of the lessons I’ve learned over time is that when enough people ask me about something, I need to write about it. I had coffee with a friend yesterday and we were talking about continuing to …
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My 30 Day Writing Challenge: A NaNoWriMo Alternative
Not long ago, I took a break from social media for 30 days. A social media detox, if you will. The goal, to sum it up in four words, was: create more, consume less. I didn’t detox to give my …
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Memento Mori – Remember Death Always
We all remind ourselves of important things differently. We buy items to commemorate the event. We hang things on our walls. We write a note on our hands so we don’t forget to call our mom …
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User Intent: A Smart Marketer’s Battle Guide
Unpopular opinion: Everybody saying search intent is about: informational / navigational / transactional / commercial.... is wrong. The guides that say you can classify based on certain key …
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Why “SEO” Plugins Are Killing Your Website
But, Brendan, I've been "doing the SEO" on my website. I don't understand why it's not working... About three months ago, I made a little comment in the PS of my newsletter: "Also, in so many …
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